About Curve

Life's a grand adventure, which is enhanced by bikes.


At Curve, we want to be part of a cycling community that loves sharing the roads, stories and environment we ride through.

We’d like to acknowledge the Traditional Owners and first people of this or any land on which we ride through and pay respects to Elders past, present and emerging.

Bikes are awesome, and we believe the world would be a better place if everybody rode one.

Come join us for a ride.


Race Ride Seek

Steve Varga

Founder + Product Developer

Steve founded Curve Cycling back in 2012, pursuing an opportunity to offer fellow riders high-spec products without excessive marketing noise (and price tags). Forming the Curve Dream Team around the early vision was key to the brand's progression and innovation.

On a day-to-day basis, you’ll find Steve liaising with teams in Australia, China, and Taiwan to help keep new product development, QC procedures, and production cycle times on track. You may even get a response from him if you inquire via our website or give HQ a call. 
When possible, Steve prefers to ride off-road for long jaunts in the bush upon his GMX+ or soon to be released, Big Kev.

Jesse Carlsson

Co-Founder + Product Testing

Jesse is a former BMX world champ with a PhD in physics. These days Jesse is better known for riding across continents and instigating rides such as the Indian Pacific Wheel Race and Race to the Rock. He is an inspiration to Curve and his followers, Jesse just wants to get you off the couch and out on an adventure.

Ryan Flinn

Grand Ambassador + Sales Director

Rhino's riding pursuits have seen him tackle all forms of riding, from Triathlon World Champs, to Red Hook Crit, to Cape Epic, to the Indian Pacific Wheel Race, to the the Trans Am and beyond.

Behind Ryan's antics and amazing cycling talents, you'll meet a guy who simply wants to share the wonders of cycling with the world.

Kate Fowler

Fulfilment & Project Manager

Kate is Curve's Swiss Army Knife of staff, covering a multitude of roles though now mainly heading up fulfilment and project management. You may also see her out on the Belgie Ride, local gravel roads or going long in events such as the TransAtlantic Way or the Indian Pacific Wheel Race. 

Jimmy Röstlund

Technical Lead + Frame Builder

Jimmy is our technical lead here at Curve. He's been engineering bike parts and skillfully hand-building bikes for years now through his own brand Egress Bikes. Those same hands can tear up a MTB trail, take a fine photo and finely tune a bike build or product to the Nth degree.

Sarah Hammond

Events, Social Media & Ambassadors

The Curve family would not be complete without the likes of Sarah Hammond. The three-time winner of Race to the Rock brings a wealth of ultra-endurance knowledge and experience to the team. Sarah's infectious laugh and ability to welcome people into the cycling fold makes her our ultimate flashpacking leader.

Sarah oversees all social media and has an important role in building, and strengthening relationships with our Curve ambassadors, partners, and friends.

Joe Grace

Website & Photography

Harking from the rolling hills of Yorkshire, Joe helps to oversee the upkeep & development of our website here at Curve. This tiny Yorkshireman also photographs many of our products, merchandise, and bike builds that come through the HQ workshop.

Ready for your next adventure?

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